Actions is where you specify a chain of events. For example, when you have a user signup function, you can specify what happens at each point in the process. When a user signs up successfully, you may set a trigger to notify them that their sign up has been successful, and what their next steps might be. Alternatively, if their signup failed, you may set up a notification indicating that the signup wasn’t a success. The actions part allows you to tailor all of the key events that can occur when an action is taken.